Rich Coffin
About Rich Coffin
Rich Coffin serves as the Vice President of Sales at Mirantis, where he leads North America sales and focuses on cloud infrastructure solutions. With over 20 years of experience in the enterprise software industry, he has held various leadership roles at notable companies including Salesforce, Microsoft, and Sinch.
Current Role at Mirantis
Rich Coffin serves as the Vice President of Sales at Mirantis, a position he has held since 2023. Based in Cupertino, California, he leads the North America sales team, focusing on driving revenue and developing sales strategies for cloud infrastructure solutions. His role involves significant engagement with top deals and fostering relationships with C-level executives. Coffin emphasizes a structured approach to sales, which includes meticulous planning and a clear understanding of end goals.
Previous Experience at Salesforce
Before joining Mirantis, Rich Coffin worked at Salesforce as the Regional Vice President of Sales for MuleSoft from 2018 to 2020. During his tenure in the San Francisco Bay Area, he was responsible for overseeing sales operations and driving revenue growth for MuleSoft, a Salesforce company. His experience at Salesforce contributed to his expertise in managing complex sales processes and building strategic relationships.
Sales Leadership at Microsoft
Rich Coffin held multiple roles at Microsoft, where he accumulated extensive experience in sales leadership. From 2010 to 2015, he served as the Director of Sales for Corporate Accounts, focusing on strategic and enterprise accounts in Northern California. Prior to that, he was the Director of Sales for Azure Cloud-Enterprise from 2016 to 2018. His time at Microsoft helped him develop skills in managing large-scale sales initiatives and engaging with enterprise-level clients.
Educational Background
Rich Coffin studied at California Polytechnic State University-San Luis Obispo, where he earned a Bachelor of Science in Mechanical Engineering (BSME). His educational background in engineering has provided him with a strong analytical foundation that supports his strategic approach to sales and complex deal management in the enterprise software industry.
Expertise in Sales Strategy
Rich Coffin specializes in complex deal management and global deal management, with over 20 years of experience in the enterprise software industry. His areas of focus include infrastructure, data, app migration, integration, ERP & CRM, communication & mobile, marketing, security, machine learning, and AI. He is passionate about building diverse teams and fostering positive work environments, emphasizing inclusivity and collaboration in sales.