Janna I.
About Janna I.
Janna I. is a Senior Field Marketing Manager with extensive experience in generating leads and revenue through strategic marketing initiatives. She has held various marketing roles at companies such as SilverSky, AIIM International, and Modern Treasury, and has a strong educational background in Business Management and Marketing.
Work at Modern Treasury
Currently, Janna I. serves as the Senior Field Marketing Manager at Modern Treasury, a role she has held since 2024. In this position, she is responsible for developing and implementing marketing strategies that drive engagement and support the company's growth objectives. Her experience in field marketing enables her to leverage analytics and creativity to enhance marketing efforts effectively.
Previous Experience in Marketing
Janna I. has held various marketing roles prior to her current position. She worked as a Field Marketing Manager at SilverSky from 2019 to 2021 and also served as the Head of Marketing for a brief period during her tenure there. Additionally, she was the Event Marketing Manager at AIIM International from 2017 to 2019, where she focused on creating impactful marketing initiatives.
Education and Expertise
Janna I. studied at the University of Phoenix, where she focused on Computer/Information Technology Administration and Management, achieving a degree in Business Management. She also attended Northern Illinois University, specializing in Marketing/Trade Show Management and earning the Certified Trade Show Marketer (CTSM) designation. Her educational background supports her expertise in marketing strategy and execution.
Skills and Marketing Approach
Janna I. is skilled in utilizing MarTech tools and platforms to create compelling data narratives and measure return on investment (ROI). She emphasizes creativity, collaboration, and analytics in her marketing efforts. Her approach is centered on generating leads and revenue through innovative and strategic marketing initiatives, as well as delivering exceptional customer experiences throughout the buying cycle.
Career Progression
Janna I.'s career includes diverse roles in marketing and sales across several companies. She has experience as a Director of Client Services at Forma Life Science Marketing and as a Marketing Consultant at Carolina Cheese Company. Her early career included positions at Verizon Wireless and AT&T Mobility, where she developed foundational skills in customer service and retail management.