Jo Cameron
About Jo Cameron
Jo Cameron serves as the Director of Content Marketing at Moz, where she has significantly contributed to the Moz Blog and the Moz Academy. With a background in customer support and content management, she focuses on empowering teams to create effective content strategies in the SaaS industry.
Current Role in Content Marketing
Jo Cameron serves as the Director of Content Marketing at Moz, a position she has held since 2021. In this role, she drives innovation and excellence in content marketing initiatives, setting new standards within the SaaS industry. Her focus on empowerment and collaboration aims to build high-performing teams that excel in producing creative and effective content.
Career at Moz
Jo Cameron has a comprehensive work history at Moz, beginning as a Customer Support Specialist from 2015 to 2016. She progressed to roles such as Learning & Development Manager from 2019 to 2021 and Customer Support Content Lead from 2018 to 2019. Additionally, she served as Support Manager (mat leave cover) for six months in 2019 and briefly held the position of Director of Learning in 2021. Throughout her tenure, she has been instrumental in the success of the Moz Blog and has played a key role in managing and enhancing the Moz Academy.
Previous Experience
Before joining Moz, Jo Cameron worked at UNSW Australia as a Grants Administrative Officer and Ethics Administrative Officer in 2008, where she gained experience in administrative roles. She also worked at Wordtracker as a Customer Support Specialist and later as Content & Community Manager from 2011 to 2015. Her early career included positions at Jellycat and Kidoodle, where she served as a Sales and Admin Associate and Sales Associate, respectively.
Education and Expertise
Jo Cameron studied at the University of Technology Sydney, where she earned a Bachelor of Design in Industrial Design from 2000 to 2004. She also attended Sydney Girls High School from 1995 to 2000. Her educational background, combined with her extensive experience in content marketing, customer success, and SEO software, enables her to develop effective content strategies that engage audiences at various stages of the customer journey.