Shawn Smith

Manager, Marketing Operations And Analytics @ Moz

About Shawn Smith

Shawn Smith is a Manager of Marketing Operations and Analytics at Moz, where he leads a team managing a large customer database and creates insightful reports for various teams. His extensive experience includes roles in the United States Air Force and several leadership positions in marketing and risk management.

Current Role in Marketing Operations

Shawn Smith serves as the Manager of Marketing Operations and Analytics at Moz since 2020. In this role, he leads a marketing and sales operations team responsible for managing a database of over 20,000 customers. He extracts and reports on data from hundreds of thousands of paying and free tool online customers. His responsibilities include creating dashboards and reports for various teams within the organization, ensuring accuracy and efficiency in workflows.

Previous Experience at Moz

Before his current position, Shawn worked at Moz as the Sales Operations & Analytics Manager from 2017 to 2020. During this time, he focused on optimizing sales operations and analytics processes. His role involved collaborating with different teams to enhance operational efficiency and data-driven decision-making.

Career Background in Risk Management and Due Diligence

Shawn has held significant positions in risk management and due diligence. He was the Director at FR Risk Management, LLC from 2013 to 2014, and served as the Vice President of Due Diligence at Walton Group of Companies from 2014 to 2015. Additionally, he worked as the Director of Risk Assessment at FactRight, LLC from 2011 to 2012. These roles contributed to his expertise in managing risk and conducting thorough assessments.

Military Service in the United States Air Force

Shawn served as a Captain in the United States Air Force from 1997 to 2001. His military experience provided him with leadership skills and a strong foundation in operations management, which he has applied throughout his career in various roles.

Education and Academic Background

Shawn earned a Bachelor of Arts degree in History from the University of Washington, where he studied from 1993 to 1997. His educational background has contributed to his analytical skills and ability to communicate complex information effectively.

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