Michele Mac Collum
About Michele Mac Collum
As a strategic business leader, I enjoy collaborating with organizations to develop and drive value creation and achieve sustainable, profitable growth in new and existing markets. I am passionate about creating compelling market driven product strategies and roadmaps that start with the board/executive team’s vision and business goals, then incorporates market and target customer needs, opportunity assessment, product concept, technology capabilities/roadmap, and investment prioritization. As a hands-on product management professional and strategist, I have a proven ability to inspire teams to deliver products that drive customer and business value. I enjoy engaging technology teams by bringing the voice-of-the-customer to any product development initiative through my passion for engaging with customers at the user, buyer, and executive levels. I have been instrumental in leading multiple successful product developments from strategy to concept to launch in the enterprise B2B Software-as-a-Service/Technology/Mobility Solutions space. I am experienced in communicating product roadmap and proposed plans to executive management and Boards and leading organizations through the process of transforming business strategy to execution. My Specialties Include: Product/Portfolio Strategy, Product Management, Business Plan Development, Go-to-Market Strategy, Customer Advisory Boards, Strategic Partnerships, Program Management, Team Collaboration & Leadership, Commercial Telematics/M2M/IoT, Mobility Solutions, Enterprise B2B Services, Fleet Management and Medical device verticals, Certified Transportation Professional (CTP)