Heidi Isern
About Heidi Isern
Heidi Isern serves as the VP Experience at Narvar, where she leads various teams focused on product marketing and design. With extensive experience in digital innovation and customer experience, she has held significant roles at companies such as Gap Inc., IDEO, and Kurt Salmon.
Current Role at Narvar
Heidi Isern serves as the VP Experience at Narvar, a position she has held since 2023. In this role, she leads multiple teams including product marketing, product design, brand design, documentation, and training. Her focus is on enhancing customer experiences through innovative digital solutions. Isern's leadership is instrumental in shaping the strategic direction of Narvar's offerings, ensuring they align with user needs and market trends.
Previous Experience at Narvar
Before her current role, Heidi Isern worked at Narvar as the Head of Design & Research from 2022 to 2023. During her tenure, she contributed to the development of user-centered design strategies that improved customer engagement and satisfaction. Her experience in design and research laid the groundwork for her subsequent promotion to VP Experience.
Professional Background
Heidi Isern has a diverse professional background with significant roles in various organizations. She worked at Gap Inc. as Head of User Experience and Customer Experience Innovation from 2020 to 2022, and previously served as Sr Director of Product Management in the same company from 2018 to 2020. Her earlier experience includes positions at Kurt Salmon, IDEO, and Philips, where she focused on user experience and marketing strategies.
Education and Expertise
Heidi Isern holds an MBA from the University of Washington's Foster School of Business, where she studied Marketing. She also completed an MBA exchange program at Pontificia Universidad Católica de Chile. Additionally, she earned a BA in Business Economics from the University of Washington. Her educational background supports her expertise in digital innovation and customer experience.
Speaking and Writing Contributions
Heidi Isern is recognized for her dynamic presence as a writer and speaker in the fields of digital innovation and customer experience. She actively shares her insights and knowledge through various platforms, contributing to discussions on transformative digital experiences and user-focused strategies.