Neura Inc.

Neura has successfully curated an extensive real time global data network comprising of mobile phone sensory signals enhanced by vehicle data to empower decision makers. By using advanced machine learning algorithms Neura transforms vast amounts of raw data into insights powerful enough to solve extremely difficult problems for private business and government organizations. Neura merges anonymous and aggregated mobility intelligence with industry specific data sets to formulate vertical specific solutions. Mobility patterns are changing rapidly, traditional survey data is not sufficient. Decision makers need accurate, real -time human behavior data to make impactful strategic decisions. In Public Health Neura was able to fuse epidemiological data with mobility patterns in order to map and predict the spread of COVID-19, shining a light on transmission to an invisible disease. Within the Mobility space, Neura analyses movement, and overlays persona insights, providing not only demand metrics but also what type of solutions are required based on commuter type and trip purpose. Similarly, the urban intelligence Neura provides, unlike traditional survey companies, looks at large-scale, real-time mobility patterns, and point-of-interest intent, allowing recommendations for types of services and solutions needed. When analyzing travel and retail, where traditional predictive analytics have shown metric such as, where travelers are going, or buying shopper trends, Neura takes this one step further: We add the type of place and persona of a traveler or consumer, giving brands never before seen insights into lifestyle and buying preferences of a traveler or shopper. For the first time in history we have the technology, data and desire to make small behavioral changes that will have a huge impact on sustainable mobility and urban planning for all of us to live better lives. With Neura, we can make that happen!

Company Overview

Neura Inc. is a privately held company founded in 2013, specializing in behavior intelligence and mobility solutions. With a team size of eight, Neura operates within the software development industry, focusing on transforming vast amounts of anonymized data into actionable insights. The company is headquartered in Palo Alto, California, with an additional location in Herzliya, Israel.

Specialties

Neura Inc. has a diverse range of specialties that include behavior intelligence, mobility as a service (MAAS), transportation, and mobility services. The company also emphasizes artificial intelligence, machine learning, and big data analytics. Its expertise extends to mobile SDKs, APIs, contextual awareness, and personalization services, which enhance mobile engagement and retention. Neura's capabilities in CRM enrichment and data insights support various applications in the mobility sector.

Data Utilization

Neura Inc. utilizes vehicle data alongside mobile phone sensory signals to improve decision-making processes. The company provides insights into commuter types and trip purposes, which inform demand metrics and necessary solutions in the mobility sector. By enhancing traditional predictive analytics, Neura adds value through insights regarding the type of places and personas of travelers or consumers.

Urban Intelligence and Health Insights

Neura Inc. offers urban intelligence by analyzing large-scale, real-time mobility patterns and point-of-interest intent. The company fuses epidemiological data with mobility patterns to map and predict the spread of diseases, including COVID-19. This integration of data supports public health initiatives and enhances understanding of mobility trends in urban environments.

Customer Journey Insights

Neura Inc. focuses on enhancing the customer journey through its various services. By leveraging data insights and real-world engagement strategies, the company aims to improve user experiences in mobility and transportation. Its approach to understanding customer behavior and preferences allows for tailored solutions that meet the evolving needs of users in the mobility sector.

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