Tanya Noronha
About Tanya Noronha
Tanya Noronha is a Marketing Strategist with extensive experience in creating marketing collateral and executing events. She has worked at Newfold Digital and Thomas Cook India Limited, and she holds a Bachelor's Degree from St. Xavier's College.
Work at Newfold Digital
Tanya Noronha currently serves as a Marketing Strategist at Newfold Digital, a role she has held since 2020. She has previously worked with the company in various capacities, including as a Senior Marketing Specialist focusing on Events, Branding, and Content from 2018 to 2020, and as a Senior Marketing Associate in Content, Branding, and Events from 2016 to 2018. Her experience at Newfold Digital spans over four years, during which she has developed expertise in creating marketing collateral and executing event strategies that enhance brand visibility and customer engagement.
Education and Expertise
Tanya Noronha completed her high school education at St. Teresa's High School in Santa Cruz, where she studied from 1996 to 2006. She then pursued a Bachelor's Degree with Honours from St. Xavier's College from 2006 to 2011, achieving First Class. Additionally, she is studying at the Digital Marketing Institute, working towards a Diploma in Digital Marketing since 2013. Her educational background supports her specialization in creating diverse marketing materials and executing effective marketing strategies.
Background
Tanya Noronha has a diverse professional background in marketing and e-business. She began her career at Thomas Cook India Limited, where she worked as an Executive in E-Business from 2012 to 2014, and later as an Assistant Manager in the same department for seven months in 2014. Following her time at Thomas Cook, she served as an Assistant Product Manager at Musafir.com from 2014 to 2016. Her experiences across these roles have contributed to her comprehensive understanding of marketing and event management.
Achievements
Throughout her career, Tanya Noronha has implemented successful event strategies that have significantly impacted revenue generation. Her strategies have led to event attendees generating 36% more revenue than other customers. Additionally, she has developed video marketing strategies that resulted in a 10% higher product renewal rate for event attendees compared to other customers. These achievements reflect her capability in enhancing marketing effectiveness and driving business results.