Chelsea Marti
About Chelsea Marti
With over 15 years of marketing experience, I am a content strategy leader at Novartis, a global healthcare company that aims to improve and extend people's lives. Prior, I have successfully led teams at Cognizant, Sprinklr, ADP and Intuit to use content and content amplification strategies to drive positive business outcomes, tell audience-centric stories, and build brand awareness / loyalty in fast-moving global environments across B2C and B2B lines of business. I have also developed and implemented a custom-built executive voice program to activate a Fortune 500's executives online, and pioneered the first-ever advocacy marketing program for Cognizant, a leading IT services company. I launched the first-ever (in the tax industry) social media customer care program with TurboTax. I am passionate about leveraging my deep functional social media and content expertise, passion for innovation and customers, digital media chops, and global marketing knowledge to create impactful and engaging content and programs that connect companies with diverse audiences and deliver value. I have a Master of Arts in Communication and Media Studies from The Johns Hopkins University, and certificates in Professional Writing, Omnichannel Strategy and Management, and Innovation and Entrepreneurship from reputable institutions.