Pamela Schwartz

Category Marketing Manager @ NUMI

About Pamela Schwartz

Pamela Schwartz is the Category Marketing Manager at Numi Organic Tea in Oakland, California, with extensive experience in category management and insights at companies like Peet's Coffee & Tea, Kellogg Company, and Diageo.

Current Role: Category Marketing Manager at Numi Organic Tea

Pamela Schwartz has held the position of Category Marketing Manager at Numi Organic Tea since 2016. Based in Oakland, California, United States, she has been responsible for overseeing market strategy and driving growth in the organic tea category through data-driven insights and innovative marketing techniques.

Previous Role at Peet's Coffee & Tea

From 2013 to 2016, Pamela Schwartz served as the Category Insights Manager at Peet's Coffee & Tea in Emeryville, California. During her three-year tenure, she focused on analyzing market trends, consumer preferences, and competitive landscapes to inform strategic decisions and support product development initiatives.

Role at Kellogg Company

Between 2010 and 2013, Pamela Schwartz worked at Kellogg Company as a Category Manager. Her role involved managing product categories, optimizing shelf placement, and leveraging consumer insights to drive sales in various retail environments.

Various Roles at Diageo

Pamela Schwartz held multiple positions at Diageo from 2000 to 2009. She started as an Associate Manager Information and Database (2000-2002), then progressed to Category Analyst (2002-2004), Category Manager for the Safeway Team (2004-2007), and finally Distributor Manager (2007-2009). During her nine-year tenure, she gained comprehensive experience in data analysis, category management, and distributor relations.

Education: MBA from University of San Francisco

Pamela Schwartz earned her Master of Business Administration (MBA) from the University of San Francisco, studying from 2000 to 2003. This advanced education equipped her with essential business and management skills, which she has applied throughout her career in various high-profile marketing and category management roles.

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