Darren Moffett
About Darren Moffett
Darren Moffett serves as the Global Chief Marketing Officer at OANDA, where he has worked since 2021. He has a strong background in managing substantial marketing budgets and driving significant revenue growth, alongside extensive experience in developing successful loyalty and CRM programs.
Work at OANDA
Darren Moffett serves as the Global Chief Marketing Officer at OANDA, a position he has held since 2021. In this role, he manages marketing budgets exceeding £100 million annually and is responsible for driving over $3 billion in annual revenue performances. Moffett leads a team of over 150 staff across various global locations, focusing on strategic marketing initiatives that enhance the company's market presence.
Education and Expertise
Darren Moffett has a strong educational background in business and marketing. He studied at the University of Ulster in Northern Ireland, earning a BA Hons in Business & Marketing from 1993 to 1997. He also attended Ryerson University, where he obtained a Diploma in International Marketing & Computers from 1989 to 1991. Additionally, he completed the Advanced Leadership Program at the University of Toronto's Rotman School of Management, receiving a Diploma in 2014.
Background
Darren Moffett has extensive experience in marketing across various industries, including retail, financial services, telecommunications, and automotive. He is recognized for his strategic thinking and ability to transform teams and organizations. His expertise encompasses digital and data ecosystems, operational development, and customer experience, which he leverages to drive marketing success.
Achievements
Throughout his career, Darren Moffett has developed award-winning loyalty and CRM programs that have significantly enhanced share of wallet and driven margin growth. He has a proven track record of managing integrated global campaigns and delivering content marketing and PR initiatives that achieve cost-effective ROI across multiple industries. His leadership has contributed to the growth and success of the organizations he has been part of.