Breanne Byrne
About Breanne Byrne
Breanne Byrne is the Sr Director of Marketing and Customer Experience at Octapharma Plasma, Inc., where she has worked since 2023. With a background in marketing and international management, she has held various positions in notable organizations, demonstrating expertise in client relations, digital sales strategies, and experiential marketing.
Current Role at Octapharma Plasma
Breanne Byrne serves as the Senior Director of Marketing and Customer Experience at Octapharma Plasma, Inc., a position she has held since 2023. In this role, she focuses on enhancing customer interactions and overseeing marketing strategies to improve brand engagement. Her responsibilities include developing initiatives that align with the company's goals and fostering a positive customer experience.
Previous Experience at Karlitz & Company
Prior to her current role, Breanne Byrne worked as a Senior Account Manager at Karlitz & Company from 2004 to 2006 in New York, NY. During her tenure, she successfully managed four major accounts known for their complexity and high value, exceeding expectations set by three different organizations. This experience contributed to her expertise in client management.
Educational Background
Breanne Byrne holds an MBA in Marketing and International Management from Northeastern University. She also earned a BA in English from the University of Maryland. Her educational background has provided her with a solid foundation in both marketing principles and effective communication.
Expertise in Marketing Strategies
Breanne Byrne possesses extensive expertise in various marketing strategies, including e-commerce implementation and management. She has demonstrated proficiency in digital sales strategies, social media engagement, and email marketing. Her skills have been instrumental in enhancing brand visibility and customer interaction across multiple platforms.
Membership in Professional Organizations
Breanne Byrne is an active member of the CMO Council since 2024. Additionally, she has been a member of Chief since 2023. Her involvement in these organizations reflects her commitment to professional development and networking within the marketing community.