OnPoint
OnPoint is a diverse digital content and services company that manages a vast network of editorial, publishing, and data analysis operations across multiple locations, including the United States and Latin America.
Services
OnPoint provides a range of services focused on motor vehicle compliance and safety, addressing needs for over 225 million licensed drivers and 250 million operated vehicles in the US. The company also leverages a comprehensive network of editorial and publishing staff to develop original content across various verticals and geographic brands. Their flagship health and wellness brand offers free guides to consumers aiming for a healthier lifestyle. Additionally, OnPoint targets B2B and C2C marketplaces to help businesses and consumers achieve their goals efficiently.
Products
OnPoint owns a variety of branded portfolios including premium city, state, and country '.com' domains. Their publishing network addresses hundreds of millions of long-tail search queries per month, covering a wide range of service categories. The company also operates a site network that targets geographic cities, specific events, venues, activities, and places of interest, bringing valuable content and services to their users.
Operations
OnPoint has its global operations headquarters in Miami, United States. The company also has significant corporate and product development operations in Los Angeles, United States. Additionally, they operate web development and customer relations from San Jose, Costa Rica, and handle Latin American business development and operations in Montevideo, Uruguay. This widespread presence assists in effectively managing their diverse portfolio and services across different regions.
Data and Analytics
OnPoint captures valuable signal, profile, and explicit survey data from consumers on a monthly basis. The company employs a team of data scientists and analysts who work to identify, capture, and translate user behavior and information into actionable signals. This data is critical for refining their services and better understanding user needs and preferences.