Chris Bentley
About Chris Bentley
Chris Bentley is an Associate Director of Digital Marketing with extensive experience in marketing platform launches and integration projects. He specializes in automation and segmentation strategies to enhance business growth and has worked with various companies in the digital marketing sector.
Current Role at Opentrons
Chris Bentley serves as the Associate Director of Digital Marketing at Opentrons Labworks Inc., a position he has held since 2023. In this role, he leads digital marketing initiatives and strategies to enhance the company's online presence and customer engagement. His responsibilities include overseeing marketing campaigns and integrating advanced marketing platforms.
Previous Experience in Digital Marketing
Before his current role, Chris Bentley was the Senior Manager of Digital Marketing at Opentrons Labworks Inc. from 2022 to 2023. He also held the position of Senior Manager, CRM & Database Marketing at Generate Life Sciences from 2018 to 2022. His career includes roles at Episona as Growth Marketing Manager and at Capella Education Company as Digital Marketing Specialist and Intern.
Education and Expertise
Chris Bentley studied at the University of Minnesota - Carlson School of Management, where he earned a Bachelor's degree in Marketing from 2009 to 2014. He also studied at Fudan University for one year in 2011-2012. His expertise includes developing marketing strategies powered by automation and segmentation, as well as insights on CRM and marketing automation tools such as Hubspot, Marketo, and Salesforce.
Skills in Digital Marketing
Chris Bentley specializes in creating strategies that leverage automation and segmentation to drive business growth. He has a strong background in capturing reliable data from acquisition channels and building high-performance teams within the digital marketing sector. His experience with various marketing platforms enhances his ability to implement effective marketing solutions.