Optimizely

Optimizely, headquartered in San Francisco, is a leading experimentation platform for the B2B sector, particularly in engineering, product, and design, offering tools for personalized experiences across digital platforms.

Company History

Optimizely was launched in 2012 and quickly gained recognition as a leading experimentation platform in the B2B industry. The company, headquartered in San Francisco, CA, USA, successfully became part of Y Combinator's Winter 2010 (W10) batch. Over the years, Optimizely expanded its reach with additional offices in Amsterdam, Cologne, London, and New York City. The company was recognized by the San Francisco Business Times from 2014 to 2016 as one of the 'Best Places To Work In The Bay Area.' Optimizely was eventually acquired, marking a new chapter in its corporate journey.

Locations and Offices

Optimizely is headquartered in San Francisco, CA, USA and has additional offices in Amsterdam, Cologne, London, and New York City. The company serves clients primarily in the United States and the broader America and Canada regions. With a team size of 201, the company has established a significant presence in the B2B engineering, product, and design sub-industries.

Services

Optimizely offers a sophisticated platform that enables businesses to conduct continuous experimentation and personalization across websites, mobile apps, and connected devices. The platform's ease of use and speed of deployment empower organizations to run bold and innovative experiments. Marketers, developers, and product managers have utilized Optimizely to deliver over 700 billion personalized experiences tailored to customer needs. Whether for minor tweaks or large-scale changes, Optimizely supports a culture of experimentation and data-driven decisions.

Employee Benefits and Work Culture

Optimizely is known for offering great benefits to its employees, including unlimited time off, comprehensive healthcare coverage, gym memberships, and 17 weeks of paid parental leave. The company has been recognized for its positive work culture, receiving accolades from the San Francisco Business Times as one of the 'Best Places To Work In The Bay Area' from 2014 to 2016. Additionally, Optimizely has been named by Wealthfront as one of the '100 Career Launching Technology Companies.'

Industry Position

Optimizely is a leader in the B2B industry, specifically within the engineering, product, and design sub-industries. Its platform is known for enabling continuous experimentation and personalization, a critical capability for businesses aiming to stay competitive in a rapidly evolving market. Recognized as the world's leading experimentation platform, Optimizely supports organizations in delivering customized user experiences efficiently.

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