Billie Jean Sarullo
About Billie Jean Sarullo
Billie Jean Sarullo serves as the Vice President of Promotion & Artist Development at The Orchard and is a Managing Partner at Loosegroove Records, an independent music label she co-owns. With extensive experience in marketing and artist development, she has worked in various roles within the music industry since 2006.
Current Role at The Orchard
Billie Jean Sarullo serves as Vice President of Promotion and Artist Development at The Orchard, a position she has held since 2019. In this role, she is responsible for overseeing marketing strategies and promotional efforts for artists across multiple genres. Her experience in the music industry contributes to her ability to effectively manage artist development initiatives and drive successful promotional campaigns.
Co-Ownership of Loosegroove Records
Since 2020, Billie Jean Sarullo has been a Managing Partner at Loosegroove Records, an independent music label she co-owns. Based in Seattle and New York, she plays a key role in the label's operations, focusing on marketing activities, sales, A&R, and product management. Her collaboration with notable figures in the music industry, such as Stone Gossard and Regan Hagar, enhances the label's profile and artist roster.
Previous Experience in Marketing and Artist Development
Billie Jean Sarullo has extensive experience in the music marketing sector. She worked at 'stache media as Vice President of Marketing from 2012 to 2016, where she developed marketing strategies for various artists. Prior to that, she served as Sr. Director of Marketing at RED Distribution from 2006 to 2012, and as Vice President of Artist Development at RED MUSIC from 2016 to 2019. These roles provided her with a solid foundation in artist promotion and marketing.
Educational Background in Communication and Music Management
Billie Jean Sarullo earned her Bachelor of Arts degree in Communication and Music Management from the University of Delaware, where she studied from 2002 to 2005. This educational background equipped her with the knowledge and skills necessary for her career in the music industry, particularly in areas related to marketing and artist development.
Skills in Business Operations and Team Leadership
Billie Jean Sarullo possesses skills in startup business operations and team leadership. Her expertise in these areas supports her roles in both The Orchard and Loosegroove Records, where she manages various aspects of the business and leads teams to achieve their goals in artist promotion and development.