Annelise Falzer
About Annelise Falzer
Annelise Falzer is the Creative Strategy Lead at Pattern Brands, with extensive experience in digital marketing and creative strategy across various prominent companies.
Title and Role at Pattern Brands
Annelise Falzer currently holds the position of Creative Strategy Lead at Pattern Brands. In this role, she focuses on shaping and advancing the creative direction of the brand. Her main responsibilities include leading content creator programs aimed at growth, fostering strong relationships, and driving innovation in paid social initiatives. She emphasizes staying ahead of industry trends to maintain a competitive advantage in creative strategy.
Previous Role at bread & Butter
In 2024, Annelise Falzer worked as the Digital Marketing Director at bread & Butter in Portland, Oregon, United States. During her four-month tenure, she was responsible for overseeing the company’s digital marketing initiatives, ensuring alignment with brand goals and strategies.
Experience at Stitch Fix
Annelise Falzer served as Creative Strategy Lead, Digital Marketing at Stitch Fix from 2021 to 2023. Over her two-year period at the company, she contributed significantly to shaping the digital marketing strategies while ensuring coherence with Stitch Fix's overall brand identity and target audience.
Digital Marketing Roles at Calvin Klein
Annelise Falzer held two significant roles at Calvin Klein from 2018 to 2021. As Digital Marketing Manager from 2018 to 2019, and Senior Manager, Digital Marketing Strategy from 2019 to 2021, she was instrumental in the elaboration and execution of digital marketing strategies in the Greater New York City Area.
Career Start at Rakuten Affiliate Network
From 2013 to 2017, Annelise Falzer worked at Rakuten Affiliate Network as an Account Specialist in the Greater New York City Area. Over four years, she honed her skills in account management and digital marketing, setting a strong foundation for her subsequent roles.