Silvia Di Gregorio
About Silvia Di Gregorio
Silvia Di Gregorio is the Director of Solutions Consulting at Persado, where she has worked since 2021. With over a decade of experience in digital transformation, she specializes in delivering marketing technology solutions that enhance customer engagement.
Current Role at Persado
Silvia Di Gregorio serves as the Director of Solutions Consulting at Persado since 2021. In this role, she collaborates closely with the Sales team to identify and size new business opportunities. She specializes in presenting product offerings to prospects and clients, focusing on delivering marketing technology solutions that align with business objectives. Di Gregorio utilizes Persado's Motivation AI Platform to enable personalized communications at scale, aiming to enhance customer engagement and drive action.
Previous Experience at NTT DATA UK
Prior to her current position, Silvia Di Gregorio worked at NTT DATA UK in various roles from 2017 to 2021. She began as a Senior Consultant in Digital & Innovation, progressing to Principal Consultant and then Senior Principal Consultant. Her tenure included a total of nearly four years in London, where she contributed to digital transformation initiatives. Di Gregorio's experience at NTT DATA UK involved delivering innovative solutions that addressed client needs in the digital landscape.
Experience at Vodafone
Silvia Di Gregorio held multiple positions at Vodafone from 2013 to 2016. She participated in the Discover Graduate Program for one year before becoming a Senior Digital Product Manager. In these roles, she focused on digital product management and innovation, contributing to Vodafone's digital strategy in both Rome and Milan. Her work involved enhancing customer experiences through digital solutions.
Educational Background
Silvia Di Gregorio has a strong educational background in engineering and management. She earned a Bachelor's Degree and a Master of Science (M.Sc.) in Engineering/Industrial Management from Sapienza Università di Roma between 2007 and 2012. Additionally, she studied at ELIS Corporate School, achieving a Master in Junior Consulting in 2012. Di Gregorio furthered her education with courses in Digital Marketing Strategy at the University of the Arts London in 2016 and Design Thinking and Creativity for Business at INSEAD in 2020. She also participated in the Erasmus Programme at Linköpings universitet from 2011 to 2012.
Expertise in Digital Transformation
With over a decade of experience, Silvia Di Gregorio specializes in delivering Digital Transformation initiatives across Europe and Asia. Her expertise lies in unlocking the potential of marketing messages and creatives to inspire customer engagement. Di Gregorio's focus on aligning marketing strategies with business objectives has positioned her as a key player in the field of digital innovation and marketing technology.