Tom Howes
About Tom Howes
Tom Howes is the Director of New Business at Persado, where he focuses on revenue growth and cost savings while leveraging AI to enhance customer interactions. He previously held senior roles at Pure360 and ILG, contributing to business development and strategic partnerships.
Current Role at Persado
Tom Howes serves as the Director of New Business at Persado, a position he has held since 2018. In this role, he focuses on driving revenue growth and achieving cost savings. His responsibilities include facilitating strategic partnerships with senior executives to enhance marketing strategies. Howes specializes in leveraging artificial intelligence to improve customer interactions and brand engagement, contributing to the company's innovative approach in the marketing technology sector.
Previous Experience at Pure360
Prior to his current role, Tom Howes worked at Pure360 from 2014 to 2017. He held the position of Senior Business Development Manager and Sales Team Leader during his three-year tenure in Brighton, United Kingdom. In this capacity, he was responsible for developing business strategies and leading sales initiatives, which contributed to the company's growth in the competitive digital marketing landscape.
Experience at International Logistics Group Ltd
Tom Howes began his career as a Business Development Executive at International Logistics Group Ltd (ILG) from 2011 to 2013. Over two years, he focused on identifying new business opportunities and fostering client relationships, which laid the groundwork for his subsequent roles in business development and sales leadership.
Educational Background
Tom Howes studied at Varndean College from 2007 to 2009, where he completed his education before entering the workforce. He also attended Oathall Community College, furthering his foundational education. This academic background has supported his career in business development and marketing.