Crystal Navarro
About Crystal Navarro
Crystal Navarro is an Associate Product Manager at Personify, where she has worked since 2021. With a background in marketing, customer success, and military intelligence, she specializes in product management methodologies and creative problem-solving.
Work at Personify
Crystal Navarro has been with Personify since 2021, currently holding the position of Associate Product Manager. In this role, she focuses on roadmap planning, release planning, and go-to-market strategies. Prior to her current position, she served as an Implementation Manager from 2019 to 2021 and briefly as a Customer Success Manager in 2021. Her experience at Personify encompasses various aspects of product management, where she applies methodologies such as OKRs, KPIs, Agile, Kanban, and Scrum.
Previous Experience at DKMS US
Before joining Personify, Crystal Navarro worked at DKMS US as a Donor Recruitment/Trainer Associate from 2013 to 2016. In this role, she contributed to donor recruitment efforts in the Greater Atlanta Area. Her experience in this position helped her develop skills in engagement and training, which she later applied in her product management career.
Education and Expertise
Crystal Navarro earned a Bachelor of Science degree in Public Relations from Georgia Southern University, where she studied from 2009 to 2012. She has developed expertise in product management tools, including JIRA, Pendo, Confluence, ProdPad, Figma, Miro, ZenDesk, and FullStory. Crystal applies frameworks such as Jobs-to-be-Done and Impact vs. Effort for prioritization and user story development, showcasing her analytical skills in the field.
Background in Marketing and Sales
Crystal Navarro began her career as an Account Executive of Marketing and Sales at Base Brands from 2012 to 2013. This role provided her with foundational experience in marketing strategies and client engagement. Additionally, she served as the Associate Director of US Member Engagement at Golden Key International Honour Society from 2016 to 2019, where she focused on member engagement initiatives in the Greater Atlanta Area.
Military Experience
Crystal Navarro served in the Army National Guard as a Human Intelligence Collector/Interrogator/Linguist from 2006 to 2012. This six-year tenure provided her with valuable skills in intelligence gathering and analysis, contributing to her diverse professional background.