William Houck
About William Houck
William Houck is a Senior Account Executive at Placer.ai, where he has worked since 2022, focusing on mobile data strategies for client insights. He has previous experience in sales and recruitment, holding positions at AnswerRocket and Insight Global.
Work at Placer.ai
William Houck has been serving as a Senior Account Executive at Placer.ai since 2022. In this role, he is based in Atlanta, GA, and focuses on developing strategies that utilize mobile data from over thirty million devices. His work aims to provide clients with accurate visitor insights and behavioral predictions, enhancing their decision-making processes.
Previous Experience at AnswerRocket
Prior to his current position, William Houck worked at AnswerRocket for a total of five years. He began as an Executive Sales Development Representative from 2017 to 2018 and then transitioned to an Account Executive role, where he worked from 2018 to 2022. His experience at AnswerRocket involved engaging with clients to deliver data-driven solutions.
Education and Expertise
William Houck studied at the Darla Moore School of Business, where he completed a Bachelor of Business Administration (BBA) with a double major in Marketing and Management from 2012 to 2016. His academic background provides a solid foundation for his expertise in leveraging AI-driven insights to enhance offline activities for clients across various sectors, including retail, commercial real estate, and hospitality.
Recruitment Experience at Insight Global
Before his tenure at AnswerRocket, William Houck worked as a Recruiter at Insight Global from 2016 to 2017. This role lasted for eight months and contributed to his understanding of client needs and workforce dynamics, which he later applied in his sales and account management roles.