Valerie Zeller
About Valerie Zeller
Valerie Zeller serves as the Vice President of Marketing at Planisware, bringing over 25 years of international marketing experience. She previously held the position of Chief Marketing Officer at Sciforma Corporation and has expertise in content strategy, digital marketing, and customer experience analytics.
Current Role at Planisware
Valerie Zeller serves as Vice President of Marketing at Planisware, a position she has held since 2023. Based in San Francisco, California, she operates in a hybrid work environment. In this role, she focuses on enhancing the company's marketing strategies and initiatives, leveraging her extensive experience in the field.
Previous Experience at Sciforma Corporation
Prior to her current role, Valerie Zeller was the Chief Marketing Officer at Sciforma Corporation from 2016 to 2023. During her seven years in Silicon Valley, she led various marketing initiatives and contributed to the company's growth through her expertise in content strategy and digital marketing.
Leadership at French Tech Hub
Valerie Zeller worked as General Manager at French Tech Hub from 2012 to 2016. In this role, she was responsible for managing operations and driving marketing efforts between Boston and San Francisco, contributing to the hub's mission of supporting French startups in the tech industry.
Educational Background
Valerie Zeller studied at HEC Paris, where she earned a Master of Science in Management with a focus on Marketing from 1987 to 1990. This educational foundation has equipped her with essential skills in marketing and management, shaping her career in international marketing.
Expertise in Marketing and Strategy
With over 25 years of experience in international marketing, Valerie Zeller specializes in SaaS marketing, competitive positioning, and marketing operations. She is known for optimizing processes and developing high-performance marketing teams, focusing on growth strategy and strategic planning.