Lucía A. Sánchez H.
About Lucía A. Sánchez H.
Lucía A. Sánchez H. is an SEO Specialist with extensive experience in digital marketing and editorial production. She has worked in various roles across Venezuela and Spain, and possesses skills in frontend development, project management, and content creation.
Work at Platzi
Lucía A. Sánchez H. has been employed at Platzi as an SEO Specialist since 2020. In this role, she focuses on optimizing content for search engines to improve visibility and drive traffic to the platform. Her work involves implementing SEO strategies and staying updated with industry trends to enhance the effectiveness of digital marketing efforts.
Current Role at Letra de Papel
Since 2016, Lucía has worked at Letra de Papel as a Search Engine Optimizer. Her responsibilities include developing and executing SEO strategies to increase organic search rankings. She leverages her expertise in digital marketing to enhance the online presence of the company.
Education and Expertise
Lucía holds a Licenciada en Letras from Universidad Central de Venezuela, where she studied Producción editorial from 2007 to 2013. She furthered her education by obtaining a Magister en Edición from Universitat Pompeu Fabra in 2015. Additionally, she studied Marketing at ecommaster.es, focusing on digital marketing from 2015 to 2016.
Background in Editorial and Digital Fields
Lucía has a diverse background in the editorial and digital sectors. She worked as an Assistant Publisher at Santillana Venezuela for five months in 2013-2014. Subsequently, she served as an Editor and Técnica Editorial at Institut de Recursos i Investigació per a la Formació (IRIF) - Editorial Graó - Interactiva in 2014-2015 and 2015, respectively.
Technical Skills and Tools
Lucía possesses frontend development skills, including knowledge of JavaScript, HTML, and CSS. She manages projects using GitHub and has experience with content management systems such as WordPress, PrestaShop, and Drupal. Additionally, she is skilled in image retouching with Photoshop and video design using Kdenlive on Linux.