Scott Reed

Senior UX Researcher @ PlayVS

About Scott Reed

Scott Reed is a Senior UX Researcher currently working at PlayVS in Santa Monica, California. He has extensive experience in research roles across various organizations, including Sony Pictures Entertainment and National Research Group.

Current Role at PlayVS

Scott Reed serves as a Senior UX Researcher at PlayVS, a position he has held since 2021. In this role, he focuses on enhancing user experience through research and analysis, contributing to the development of competitive gaming platforms. His work is based in Santa Monica, California, where he collaborates with cross-functional teams to gather insights and improve product usability.

Previous Experience in UX Research

Prior to his current role, Scott Reed worked at National Research Group in various capacities, including Research Analyst and Senior Research Analyst from 2019 to 2021. He also served as a Research Manager for a brief period in 2021. His experience at National Research Group involved conducting in-depth research to inform strategic decisions in media and entertainment.

Background in Digital Research

Scott Reed's background includes significant experience in digital research roles. He worked at Sony Pictures Entertainment as Global Television Research for 11 months in 2018 and at The Walt Disney Company as a Digital Innovation Research Analyst for 7 months in 2017. These positions allowed him to gain insights into consumer behavior and trends in the entertainment industry.

Education and Academic Qualifications

Scott Reed holds a Bachelor's degree in Feminist Studies from the University of California, Santa Cruz. He furthered his education by obtaining a Master’s Degree in Information Studies (MLIS) from UCLA. His academic background provides a strong foundation for his research methodologies and understanding of user-centered design.

Early Career and Community Engagement

In the early stages of his career, Scott Reed held various positions that emphasized community engagement and technology. He worked as a Community Technology Lead at the Homeless Prenatal Program from 2009 to 2012 and as a Fellow and Teaching Assistant at the Everett Program from 2008 to 2009. These roles contributed to his understanding of the intersection between technology and social impact.

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