Kyle Barber
Creative Lead @ Pliancy
About Kyle Barber
Title
Kyle Barber holds the position of Creative Lead. In this role, he is responsible for overseeing the development and execution of creative strategies. His responsibilities include guiding creative projects, ensuring the alignment of creative work with the company's objectives, and maintaining a high standard of creative output.
Reorienting Pliancy's Brand Identity
Kyle Barber played a significant role in reorienting Pliancy's brand identity. His contributions involved redefining the visual and communicative aspects of the brand to better align with the company’s mission and market position. This reorientation aimed to enhance brand recognition and establish a more compelling connection with Pliancy’s target audience through cohesive and strategic branding initiatives.