Lindsay Carcioppolo
About Lindsay Carcioppolo
Lindsay Carcioppolo serves as the Social Media Director at PMG, a position she has held since 2023. With a background in digital marketing and accounting, she has accumulated extensive experience in managing social media campaigns and analytics across various platforms.
Current Role at PMG
Lindsay Carcioppolo serves as the Social Media Director at PMG, a position she has held since 2023. In this role, she is responsible for overseeing the company's social media strategy and execution. Her focus includes managing paid social media campaigns across various platforms, including Facebook, LinkedIn, Pinterest, Twitter, and Yahoo Native. This position builds on her previous experience in social media management and digital marketing.
Professional Background
Lindsay Carcioppolo has a diverse professional background in digital marketing and social media management. Prior to her current role at PMG, she worked as a Social Media Senior Manager at PMG from 2021 to 2023. She also held positions at Think-Digital as Director of Digital Media from 2017 to 2019 and at Code3 as Media Operations Team Lead from 2019 to 2021. Her career began at Progressive Insurance, where she worked in various roles, including Digital Marketing Specialist and in the Accounting Rotation Program.
Education and Expertise
Lindsay Carcioppolo earned her Bachelor of Science in Business Administration (BSBA) with a focus on Finance and Accountancy from The Ohio State University Fisher College of Business, completing her studies in 2010. Her educational background supports her expertise in managing digital marketing strategies and analyzing data through tools such as Google Analytics and Google Adwords. She possesses skills in Demand-Side Platforms (DSP), enhancing her capabilities in digital media management.
Previous Experience at Progressive Insurance
Lindsay Carcioppolo's tenure at Progressive Insurance spanned several years and included multiple roles. She participated in the Accounting Rotation Program from 2010 to 2012, followed by a position as a Digital Marketing Specialist from 2012 to 2015. Her experience at Progressive provided her with a solid foundation in both accounting and digital marketing, which she has leveraged in her subsequent roles.
Internship Experience
Before her professional career, Lindsay Carcioppolo gained valuable experience through internships. In 2009, she interned in Audit Services at American Electric Power for three months and also completed a three-month internship in the Accounting Rotation Program at Progressive Insurance. These internships contributed to her understanding of financial processes and marketing strategies.