Daniel Durocher
About Daniel Durocher
Daniel Durocher serves as the Director of Pre Sales (Product Education) at Poka Inc., where he has worked since 2023. He has extensive experience in sales and management roles across various companies, including Rogers Communications and BlackBerry, and holds degrees in Military and Strategic Leadership and Customer Service Management.
Current Role at Poka Inc.
Daniel Durocher serves as the Director of Pre Sales (Product Education) at Poka Inc. since 2023. In this role, he is responsible for preparing and training the sales team on product capabilities, ensuring they are equipped to meet customer needs. He collaborates closely with product development and sales teams to create effective strategies and manages product demonstration strategies tailored to potential customers.
Previous Experience at Rogers Communications
Daniel Durocher has held multiple roles at Rogers Communications from 2012 to 2019. He started as an Assistant Manager for six months, then transitioned to an Inside Sales Executive for four years. He also worked as an Account Executive for nine months and served as an Assistant Project Coordinator for eight months. His experience at Rogers provided him with a strong foundation in sales and customer service.
Background in the Canadian Armed Forces
Daniel Durocher served as an Army Officer in the Canadian Armed Forces from 2000 to 2006. This six-year tenure provided him with leadership experience and strategic skills that he later applied in his corporate career.
Educational Background
Daniel Durocher studied at the Royal Military College of Canada, where he earned a Bachelor of Service in Military and Strategic Leadership from 2000 to 2005. He also completed Executive and Corporate Education in Customer Service Management at the Ted Rogers School of Management from 2013 to 2014. Additionally, he participated in the Humance Leadership Program in Québec, focusing on Team Management from 2021 to 2022.
Sales and Marketing Initiatives
At Poka Inc., Daniel Durocher plays a key role in engaging with the marketing team to participate in demand-generating activities, including trade shows. His work involves creating and managing demonstration instances for potential customers, showcasing the product's capabilities effectively.