Luke J Botham

Enterprise Account Manager @ Poka

About Luke J Botham

Luke J Botham is an Enterprise Account Manager at Poka Inc., where he has contributed to significant cost reductions and efficiency improvements for clients. He holds a Bachelor's Degree in Business Studies from Bournemouth University and has held various roles in account management and marketing across multiple companies.

Work at Poka

Luke J Botham has been serving as an Enterprise Account Manager at Poka Inc. since 2024. In this role, he has contributed to significant cost reductions and efficiency improvements for clients. Notably, he played a key role in achieving a 40% reduction in training costs for Danone through the implementation of Poka's solutions. Additionally, he was involved in initiatives that resulted in a 50% faster creation of training content for Barry Callebaut and helped reduce knowledge gaps by 87% for Tetra Pak using Poka's platform.

Education and Expertise

Luke J Botham studied at Bournemouth University from 2010 to 2014, where he earned a Bachelor’s Degree in Business Studies. His educational background has provided him with a solid foundation in business principles, which he applies in his current role and previous positions. His expertise encompasses account management, marketing automation, and digital marketing, developed through various roles in the tech and automotive sectors.

Background

Before joining Poka, Luke J Botham held several positions in notable companies. He worked at Software AG as an Account Executive for 10 months in 2023. Prior to that, he spent three years at Oracle, where he served as an Account Executive focusing on Finance, HR, and Supply Chain Applications from 2020 to 2023, and previously in Marketing Automation from 2018 to 2020. His early career included a role as a Motorsports & Sports Marketing Graduate at The Goodwood Group in 2016 and a Digital Marketing Undergraduate position at BMW Group UK Limited from 2012 to 2013.

Achievements

Throughout his career, Luke J Botham has been involved in various initiatives that have led to measurable improvements for his clients. His contributions include a 40% reduction in training costs for Danone and a 50% faster creation of training content for Barry Callebaut. Additionally, he played a significant role in reducing knowledge gaps by 87% for Tetra Pak, demonstrating his effectiveness in leveraging technology to enhance training and knowledge transfer.

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