Pollfish

Pollfish offers a DIY market research platform with a mobile-first approach, providing access to over 250 million real consumers globally and operating in more than 160 countries.

Company Overview

Pollfish offers a DIY market research platform with a mobile-first approach. It provides access to over 250 million real consumers globally, operating in more than 160 countries and supporting over 51 languages. The platform is available 24/7 for customer support, ensuring users can access assistance whenever needed.

Survey Distribution Method

Pollfish employs a unique survey distribution method called Random Device Engagement (RDE). This method integrates surveys into mobile apps to reach users seamlessly, ensuring high engagement and representative data collection. The company partners with over 140,000 app and website partners globally to distribute surveys effectively and gather diverse consumer insights.

Data Quality Control

Pollfish utilizes advanced machine learning for data quality control. These technologies help in filtering out unreliable responses and ensuring the integrity and reliability of collected data. This emphasis on quality control allows businesses to make informed decisions based on accurate and high-quality research data.

Survey Types and Tools

Pollfish offers a variety of survey types, including Net Promoter Score (NPS), concept testing, and general market research surveys. The platform also provides useful tools such as a survey calculator to estimate project costs and a margin of error calculator to assess survey accuracy. These tools aid users in planning and executing efficient market research projects.

Real-Time Insights

Pollfish provides real-time survey results and data insights, allowing users to access and analyze data as soon as it is collected. This capability enables quick decision-making and the ability to respond promptly to market trends and consumer feedback.

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