Michael Margiotta
About Michael Margiotta
Michael Margiotta serves as the Senior Vice President of Brand Communications at Porter Novelli, where he has worked since 2023. He has extensive experience in public relations and communications, having previously led initiatives for Mercedes-Benz Canada and developed strategies for Procter & Gamble brands.
Current Role at Porter Novelli
Michael Margiotta serves as the Senior Vice President of Brand Communications at Porter Novelli, a position he has held since 2023. In this role, he focuses on leading brand communication strategies and initiatives. His expertise in public relations and integrated communication allows him to effectively manage campaigns that align with the company's goals. The position is hybrid, reflecting the evolving nature of work environments in the communications industry.
Previous Experience at Porter Novelli
Prior to his current role, Michael Margiotta held several positions at Porter Novelli. He worked as Vice President of Brand Marketing from 2017 to 2023, where he developed and executed marketing strategies. Before that, he served as an Account Manager from 2014 to 2017, and as a Communications Consultant from 2008 to 2011. His career at Porter Novelli began as an Account Coordinator in 2007, showcasing his long-standing commitment to the agency.
Education and Specialization
Michael Margiotta studied at Humber College, where he earned a Certificate in Corporate Communications. His educational background supports his specialization in executing public relations campaigns across the PESO model, which includes Paid, Earned, Shared, and Owned media. This knowledge enhances his ability to create comprehensive communication strategies for various brands.
Public Relations Leadership Experience
Michael has led global public relations initiatives for Mercedes-Benz Canada, demonstrating his capability in managing high-profile campaigns. Additionally, he developed integrated communication strategies for select Procter & Gamble brands, further showcasing his expertise in brand communications and public relations.