Sofia Lages Fernandes
About Sofia Lages Fernandes
Sofia Lages Fernandes serves as the Communication Director at Porter Novelli, bringing extensive experience in organizing client events and coordinating communication strategies for notable clients such as the European Commission and JP Morgan.
Work at Porter Novelli
Sofia Lages Fernandes has served as Communication Director at Porter Novelli since 2008, contributing to the company's public relations efforts for over 16 years. In this role, she has been responsible for developing and implementing communication strategies for various clients. Her experience includes media monitoring and the creation of public relations strategies tailored to the needs of clients such as Avis and Saab.
Current Position at Omnicom Public Relations Group
In addition to her role at Porter Novelli, Sofia has been working as Associate Director at Omnicom Public Relations Group since 2018. Based in the Lisbon Area, Portugal, she has coordinated communication strategies for high-profile clients, including the European Commission and JP Morgan. Her extensive experience in client event organization has further enhanced her capabilities in this position.
Education and Specialization
Sofia Lages Fernandes has pursued extensive education in communication and political science. She graduated in Journalism from Universidade de Coimbra from 1994 to 1999. She later studied at ISCSP - Universidade Técnica de Lisboa, achieving a Master's degree in Political Science in 2012 and a Post Graduation in Communication and Political Marketing in 2010. Additionally, she has been studying Negotiation at Universidade Nova de Lisboa since 2008, where she has achieved specialization.
Background in Media and Communication
Sofia has a diverse background in media and communication. She worked as an Account Executive at Media Consulting from 2004 to 2005 and served as Coordinator of the Department of Special Projects at Press Forum, Comunicação Social, S.A. from 2001 to 2002. Her roles have involved advisory functions in marketing and political communication for clients, including the European Commission and Mercer.
Achievements in Campaigns
Sofia played a key role in the 'For Diversity, Against Discrimination' campaign for the European Commission. Her involvement in this campaign highlights her commitment to social issues and her ability to coordinate significant communication efforts for high-profile organizations.