Deborah Rich
About Deborah Rich
Deborah Rich is the Director of Sales Operations at PowerFlex, with a strong background in sales management and operations. She holds a BS in Psychology-Human Development from the University of Santa Cruz and has held various leadership roles in companies such as Panasonic USA, Beamreach Solar, and Nordic Naturals.
Work at PowerFlex Systems
Deborah Rich serves as the Director of Sales Operations at PowerFlex, a position she has held since 2021. In this role, she is responsible for overseeing sales strategies and operations within the organization. Her leadership contributes to the efficiency and effectiveness of the sales team, ensuring alignment with the company's objectives. PowerFlex operates in the renewable energy sector, focusing on innovative solutions that support sustainable energy practices.
Education and Expertise
Deborah Rich earned a Bachelor of Science degree in Psychology with a focus on Human Development from the University of Santa Cruz, where she studied from 1992 to 1996. In 2020, she furthered her education by obtaining a Certificate in Human Resource Management from U.C.S.C. Her expertise includes sales management, sales operations enablement, communications, and change management, with a particular emphasis on learning and development.
Background in Sales Operations
Deborah Rich has extensive experience in sales operations across various organizations. Prior to her current role at PowerFlex, she worked at Kanso Inc. as the Director of Sales and Business Development from 2018 to 2020. She also held positions at Nordic Naturals as Inside Sales Manager and at SunWize Technologies in various roles, including Director of Sales Operations and Training Operations Manager. Her career reflects a consistent focus on enhancing sales processes and team performance.
Previous Roles and Responsibilities
Throughout her career, Deborah Rich has held multiple leadership positions in sales and marketing. At Panasonic USA, she served as the National Channel Marketing Manager for ten months in 2017-2018. She also worked at Soligent as Senior Director of West Coast Sales and Marketing and Senior Director of Sales Support. Her roles have involved strategic planning, team management, and operational support, contributing to the growth and success of the organizations.
Certifications and Coaching
Deborah Rich is a certified Gallup Strengths Development Coach, specializing in management and team optimization. This certification enhances her ability to lead teams effectively and develop their strengths, fostering a productive work environment. Her coaching skills complement her extensive background in sales operations and management, allowing her to drive performance and engagement within her teams.