Sara Brittingham

Senior Director, Marketing Strategy @ Protective Life

About Sara Brittingham

Sara Brittingham serves as the Senior Director of Marketing Strategy at Protective Life, where she has worked since 2022. With a strong background in multi-channel marketing and digital content strategy, she has extensive experience in the life insurance sector and has held various marketing roles throughout her career.

Work at Protective Life

Sara Brittingham currently holds the position of Senior Director, Marketing Strategy at Protective Life, a role she has occupied since 2022. In this capacity, she leads the marketing strategy team, focusing on plans that target life insurance sales growth. Prior to her current role, she served as 2VP, Marketing Strategy from 2021 to 2022 and as AVP, Marketing Strategy from 2018 to 2021. Her experience at Protective Life spans several years, allowing her to develop a deep understanding of the company's marketing needs and objectives.

Education and Expertise

Sara Brittingham earned her Master of Arts in Communication from The Ohio State University, completing her studies from 2003 to 2004. She also holds two Bachelor of Arts degrees in Public Relations and Journalism from Miami University, where she studied from 1999 to 2003. Her educational background supports her expertise in multi-channel marketing and digital content strategy, particularly in the life insurance sector. She specializes in data analytics and reporting, which are essential for measuring the effectiveness of marketing strategies.

Background

Sara Brittingham has a diverse professional background that includes significant roles in various sectors. Before joining Protective Life, she worked at Western & Southern Financial Group as Strategic Communications Manager from 2014 to 2018 and at First Financial Bank as AVP, Communications Brand Manager from 2010 to 2014. Her earlier experience includes positions at Hobsons and Speaking of Women's Health, where she developed her skills in marketing communications and project management.

Achievements

Throughout her career, Sara Brittingham has demonstrated a strong ability to manage marketing strategies during company acquisitions, ensuring seamless integration and execution. She has led teams to develop and implement effective marketing strategies across various sectors, including banking, life insurance, education, and non-profits. Her work has contributed to the growth of life insurance sales at Protective Life, showcasing her capability in driving results through targeted marketing initiatives.

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