PureCars
PureCars is a technology company that provides digital advertising and data solutions for automotive dealerships, employing over 300 people and managing over $250M in media.
Tech-Driven Solutions for Automotive Dealers
PureCars offers technology-driven solutions aimed at helping automotive dealers attract and convert more customers. Their services are designed to leverage market insights and reporting, enabling dealers to make more impactful marketing decisions. PureCars supports digital advertising efforts across multiple channels, including search, social media, video, and direct mail, to maximize customer outreach and engagement.
Customer Data Platform: The AutoMiner
PureCars provides a Customer Data Platform called The AutoMiner. This platform consolidates customer data, allowing dealerships to effectively leverage this information to enhance customer engagement and sales performance. By centralizing data, The AutoMiner helps dealers understand their customers better and tailor marketing strategies that are both efficient and effective.
Digital Advertising Partnerships
PureCars partners with leading advertising platforms across North America to extend the reach and effectiveness of its digital advertising campaigns. These partnerships complement their expertise in managing over $250 million in media. With 16 Certified OEM Partners, PureCars leverages these collaborations to strengthen its service offerings for both sales and service sectors of automotive dealerships.
Support for Agencies
In addition to direct dealership support, PureCars provides platforms that assist agencies in growing their client base and expanding their solutions portfolio. By leveraging PureCars’ technology and advertising capabilities, agencies can enhance their service offerings and drive better marketing outcomes for their clients.
Company Overview and Workforce
PureCars employs over 300 individuals committed to delivering high-quality marketing solutions for automotive dealers. Their extensive workforce underscores the company's capacity to manage large-scale media spends and maintain partnerships with multiple OEMs and advertising platforms. PureCars' expansive team supports their mission to enhance dealership marketing efforts through innovative technology and strategic insights.