Beth S.

VP, Sales Enablement @ QAD

About Beth S.

Beth S. serves as the Vice President of Sales Enablement at QAD, where she has worked since 2021. With extensive experience in sales leadership roles across various companies, she has a proven track record of enhancing sales performance and training initiatives.

Work at QAD

Beth S. has been serving as the Vice President of Sales Enablement at QAD since 2021. In this role, she focuses on enhancing sales strategies and enabling the sales team to achieve their goals. Her tenure at QAD is marked by her commitment to improving sales processes and training initiatives, contributing to the overall growth of the organization. She operates from the San Diego Metropolitan Area.

Previous Experience in Sales Leadership

Beth S. has held various leadership positions in sales across multiple organizations. She worked as the Director of Sales at immixGroup from 2008 to 2010 and at DHSoft Technologies, Inc. from 2006 to 2007. Additionally, she served as the Director of Inside Sales at Approva from 2004 to 2006 and as the North American Sales Manager at Acterna from 2001 to 2002. Her extensive experience spans over two decades in sales management and training.

Education and Expertise

Beth S. earned a Bachelor of Science in Business Administration with a focus on Business and Marketing from Fowler College of Business at San Diego State University. Her educational background provides a solid foundation for her career in sales enablement and management, equipping her with the necessary skills to lead sales teams effectively.

Achievements in Sales Enablement

Beth S. has implemented several successful initiatives throughout her career. She increased revenue for a new product offering by 50% through strategic sales enablement initiatives. Additionally, she reduced the ramp-up time to revenue for new hires from six months to three months by developing effective onboarding training. Her efforts have significantly impacted sales productivity and team performance.

Training and Development Initiatives

Throughout her career, Beth S. has focused on training and development within sales organizations. She implemented a learning management system and productivity tools to enhance sales training. Additionally, she developed a training communications calendar to provide ongoing opportunities for sales productivity. Her leadership in training has prepared numerous sales professionals to meet market challenges.

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