Melinda Seifert
About Melinda Seifert
Melinda Seifert serves as the Vice President of Global Customer Success at The Qt Company, where she has significantly improved customer retention and subscription rates. With extensive experience in various leadership roles across multiple industries, she has a proven track record in developing successful customer success strategies.
Current Role at The Qt Company
Melinda Seifert serves as the Vice President of Global Customer Success at The Qt Company, a position she has held since 2020. In this role, she focuses on enhancing customer satisfaction and driving retention strategies. She has implemented various programs, including the New Employee Customer Success Onboarding Program, to improve the customer experience. Under her leadership, the company has seen significant improvements in customer advocacy and retention.
Previous Experience at The Qt Company
Before her current role, Melinda Seifert worked as the Sales Director for the Americas and Canada at The Qt Company from 2016 to 2020. During this time, she successfully grew the subscription share of the total license base from 16% to 74% within two years. She also developed expansion and upsell strategies that generated $7.4 million USD over three years and prevented a $5.7 million USD at-risk license base from churning in FY 2022.
Education and Professional Development
Melinda Seifert holds a Bachelor of Arts degree in Management and Communications from Regis College. She has furthered her education by completing the Transformational Leader program at IMD from 2019 to 2020 and studying Negotiation and Leadership at Harvard Law School. These educational experiences have contributed to her expertise in customer success and leadership.
Career History and Industry Experience
Melinda Seifert has a diverse career history, having worked in various roles across multiple companies. She was previously employed at Oracle as a Senior Account Manager and Senior CX Business Manager, where she focused on financial services. Her experience also includes positions at IBM, Lithium Technologies, and Perficient. Throughout her career, she has worked in industries such as healthcare, automotive, and consumer goods.
Achievements in Customer Success
At The Qt Company, Melinda Seifert has implemented several initiatives aimed at improving customer success. She established customer advocacy programs, including a customer advisory board, which decreased churn by 3%. Additionally, she created the Legacy Conversion Program, achieving an 86% conversion rate from legacy perpetual licenses to subscription licenses within 18 months. She has also implemented various tools, including SFDC Service Cloud and ChurnZero, to enhance customer engagement.