Veera Vehkala
About Veera Vehkala
Veera Vehkala is a Marketing Manager at Qt Group, where she has worked since 2022. She has a diverse background in marketing and sales, with previous roles at BESTSELLER, Tieto, and Trainers' House, among others.
Work at Qt Group
Veera Vehkala has been serving as the Marketing Manager at Qt Group since 2022. In this role, she has developed a global paid media strategy aimed at optimizing marketing efforts. She has also planned and executed long-term global campaigns to enhance lead generation and brand awareness. Prior to her current position, she worked as a Marketing Specialist, Global, for eight months in 2022, and as a Marketing Coordinator, EMEA, from 2021 to 2022. During her time at Qt Group, she coordinated co-marketing initiatives with partners and managed global communications and public relations activities.
Previous Experience in Marketing and Sales
Before joining Qt Group, Veera Vehkala held various positions in marketing and sales. She worked at BESTSELLER as a Salesperson from 2014 to 2017 in the Oulu Area, Finland. She also served as a Marketeer at Trainers' House from 2017 to 2018. Her experience includes a role as a Sales and Marketing Consultant at Cornfield & Partners Ltd from 2018 to 2019, and as a Sales Specialist at the same company for nine months in 2018. Additionally, she worked at TietoEVRY as an Employer Branding & Talent Acquisition Coordinator from 2020 to 2021.
Education and Expertise
Veera Vehkala holds a Master's degree in Marketing from Aalto University, which she completed from 2018 to 2021. She also studied at Università Bocconi, where she participated in an exchange semester in spring 2020. Prior to her master's studies, she earned a Bachelor of Economics and Business Administration from Oulu Business School, University of Oulu, from 2015 to 2018. Additionally, she completed her high school education at Oulun normaalikoulun lukio from 2012 to 2015.
Career Development and Skills
Throughout her career, Veera Vehkala has developed a range of skills in marketing and branding. She has strategized and developed search engine marketing (SEM) efforts on a global scale. Her experience includes managing communications and public relations to strengthen brand presence. She has also coordinated co-marketing initiatives with partners to expand market reach. Her diverse background in sales and marketing roles has contributed to her expertise in lead generation and campaign execution.