Sybil Ng
About Sybil Ng
Sybil Ng is an Account Director at Quantcast in Singapore, where she has worked since 2020. She has held various roles in the digital marketing and programmatic advertising sectors, including positions at IAB Southeast Asia and India, Blis, and Omnicom Media Group Asia Pacific.
Work at Quantcast
Sybil Ng has been serving as an Account Director at Quantcast since 2020. In this role, she is responsible for managing client relationships and driving account growth. Her tenure at Quantcast has lasted for four years, during which she has leveraged her extensive experience in programmatic advertising and client services to enhance the company's offerings in Singapore.
Previous Experience in Programmatic Advertising
Before her current position, Sybil Ng held various roles in the programmatic advertising sector. She was a Programmatic Senior Planner at PHD for one month in 2016 and later served as a Senior Account Manager at Quantcast from 2018 to 2020. Additionally, she was a Lead in Client Services & Strategy at Blis for seven months in 2018 and an Advisory Board Member at the Programmatic Pioneers Summit from 2022 to 2023.
Involvement with IAB Southeast Asia and India
Sybil Ng was actively involved with the Interactive Advertising Bureau (IAB) Southeast Asia and India. She served as a Programmatic Council Member for seven months in 2022 and as a Regional Identity Council Member for ten months from 2021 to 2022. Her contributions to these councils focused on advancing programmatic advertising practices in the region.
Educational Background
Sybil Ng completed her secondary education at St Hilda's Secondary School from 2002 to 2006. She then attended St Andrew's Junior College, where she studied Economics, Mathematics, Literature, and Geography for one year from 2007 to 2008. She later pursued a Bachelor's degree in Marketing, Business Management, and Communications at Singapore Management University from 2009 to 2013.
Career Progression in Media and Advertising
Sybil Ng's career in media and advertising began at Omnicom Media Group Asia Pacific, where she held several positions, including Business Development Executive, Mobile Strategy Executive, and Senior Mobile Planner from 2013 to 2016. Her diverse roles in the industry have equipped her with a comprehensive understanding of client needs and strategic planning in digital marketing.