Alex Bernardi
About Alex Bernardi
Alex Bernardi is a Manager of Client Services at Rakuten Advertising, where he has worked since 2022. He has extensive experience in media planning and buying, having held various roles in the advertising industry since 2008.
Current Role at Rakuten Advertising
Alex Bernardi currently serves as the Manager of Client Services at Rakuten Advertising, a position he has held since 2022. In this role, he focuses on enhancing client relationships and delivering effective service solutions. His responsibilities include overseeing client accounts, managing project workflows, and ensuring that client needs are met efficiently. This position builds on his previous experience at Rakuten Advertising, where he worked as an Account Manager and Senior Account Manager.
Previous Experience at Rakuten Advertising
Prior to his current role, Alex Bernardi worked at Rakuten Advertising for three years as an Account Manager from 2018 to 2021. He then advanced to the position of Senior Account Manager for one year before transitioning to his current managerial role. During his time at Rakuten, he developed expertise in client services and refined his skills in relationship management and project oversight.
Background in Advertising and Media Planning
Alex Bernardi has a comprehensive background in advertising and media planning, having worked at FKQ Advertising in various roles from 2009 to 2018. His positions included Media Coordinator, Senior Media Planner/Buyer, and Media Planner/Buyer. He also gained experience at Doner as an Assistant Media Planner. This extensive experience provided him with a solid foundation in media buying, strategic planning, and various advertising channels.
Education and Academic Qualifications
Alex Bernardi studied at the University of South Florida, where he earned a Bachelor of Arts in Advertising from 2003 to 2007. His academic background laid the groundwork for his career in advertising and marketing, equipping him with essential knowledge and skills relevant to the industry.
Professional Skills and Specializations
Alex Bernardi specializes in media buying, strategic planning, social media marketing, and affiliate marketing. His professional skills include organization and project management, training and team development, collaboration, relationship building, and people management. He has demonstrated a passion for emerging trends in marketing, particularly through his involvement in paid social media initiatives.