Yuanmei Lu

Data Scientist @ Rakuten Advertising

About Yuanmei Lu

Yuanmei Lu is a Data Scientist with expertise in natural language processing and advertising technology. She has worked at Rakuten and currently serves as a Data Scientist at Rakuten Advertising in London, having gained international experience in both Japan and the United Kingdom.

Work at Rakuten Advertising

Yuanmei Lu has been employed at Rakuten Advertising as a Data Scientist since 2017. In this role, she applies her expertise in data science techniques specifically to advertising technology. Her work focuses on leveraging data to enhance advertising strategies and improve campaign performance. She has accumulated significant experience in this position, contributing to various projects that utilize advanced data analysis.

Education and Expertise

Yuanmei Lu earned her Master of Informatics from 京都大学 (Kyoto University), where she specialized in natural language processing (NLP) from 2013 to 2015. This academic background has equipped her with a strong foundation in data science methodologies and NLP techniques, which she applies in her professional work, particularly in the context of advertising technology.

Background

Yuanmei Lu has international work experience, having worked in both Japan and the United Kingdom. This diverse background enhances her understanding of global markets and data science applications across different cultural contexts. Her career began at Rakuten, where she worked as a Data Scientist from 2015 to 2017 before transitioning to her current role at Rakuten Advertising.

Data Science Projects Involving NLP

During her tenure at Rakuten, Yuanmei Lu worked on data science projects that involved natural language processing. These projects allowed her to apply her academic knowledge in practical settings, focusing on extracting insights from textual data and improving user engagement through data-driven strategies.

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