Nicoline Van Putten
About Nicoline Van Putten
Nicoline Van Putten is a CRM Specialist in Growth Marketing, currently working at Recharge.com since 2020. With a background in various marketing roles across notable companies, she specializes in email strategy, push notifications, and data-driven marketing approaches.
Current Role at Recharge.com
Nicoline Van Putten currently holds the position of CRM Specialist (Growth Marketing) at Recharge.com. She has been with the company since 2020, contributing to the team in Amsterdam, North Holland, Netherlands. In this role, she focuses on developing and implementing customer relationship management strategies that drive growth and engagement.
Previous Experience in Growth Marketing
Before joining Recharge.com, Nicoline worked at dubizzle as a Senior CLM Specialist (Growth Marketing) from 2017 to 2020 in Dubai, United Arab Emirates. Her previous roles include serving as an Email Campaign Specialist at Coolblue from 2016 to 2017, and as a Senior Email Marketer at TMG from 2012 to 2016 in the Amsterdam Area, Netherlands. These positions allowed her to hone her skills in email strategy and push notifications.
Educational Background
Nicoline studied at the University of Amsterdam, where she earned a Master's degree in Communication Science from 2005 to 2010. Prior to this, she attended Ichthus College, completing her VWO in Economics and Society from 1999 to 2005. Her educational background provides a strong foundation for her work in marketing and communications.
Technical Skills and Specializations
Nicoline is known for her data-driven and results-oriented approach to CRM and marketing. She specializes in email strategy and push notifications as part of growth marketing initiatives. Her expertise includes using tools such as Braze, Marketing Cloud, and Selligent for CRM and marketing automation. She employs A/B testing extensively to optimize marketing campaigns and focuses on people-centric marketing strategies.
Career Timeline and Roles
Nicoline's career includes various roles that have shaped her expertise in marketing and communications. She worked as a Copyeditor at Sanoma for two months in 2010, and as a Marketing Specialist at Hosting.nl for nine months in 2011. Additionally, she served as a Project Assistant at ADCN | Club for Creativity from 2010 to 2011, and as a Communications/Marketing Assistant at The Entertainment Group from 2008 to 2009. These experiences contributed to her comprehensive understanding of the marketing landscape.