Tyler King
About Tyler King
Tyler King serves as the Paid Media Strategy Lead at Red Ventures, focusing on digital marketing strategies in a cookie-less environment. He has previous experience at QVC in various roles and is currently a board member of the Charlotte Pride Band, where he promotes inclusivity in the arts.
Work at Red Ventures
Currently, Tyler King serves as the Paid Media Strategy Lead at Red Ventures. In this role, he focuses on managing conversion and data signals within digital marketing strategies, particularly in a cookie-less environment. His work involves optimizing paid media campaigns to enhance performance and drive results for the company.
Previous Experience at QVC
Tyler King has significant experience at QVC, where he held multiple roles. He worked as a Digital Merchandiser for nine months in 2018, followed by a two-year tenure as Senior Coordinator for Performance Marketing - Ad Operations from 2019 to 2021. Additionally, he gained experience as a Search Engine Optimization Intern for four months in 2017. His roles involved various aspects of digital marketing and performance optimization.
Education and Expertise
Tyler King studied Marketing at West Chester University of Pennsylvania, completing his degree in 2018. His educational background has equipped him with the foundational knowledge and skills necessary for his roles in digital marketing and paid media strategy.
Involvement with Charlotte Pride Band
Since 2022, Tyler King has been a Board Member of the Charlotte Pride Band. In this capacity, he contributes to the organization's mission of promoting the value and respect of LGBTQIA+ individuals through musical performances. He also engages in marketing efforts to foster an inclusive environment for musicians of all abilities.
Internship Experience
In 2017, Tyler King completed internships that provided him with valuable experience. He worked as a Client Experience Intern at Quicken Loans for three months in Detroit, Michigan, and as a Search Engine Optimization Intern at QVC for four months in West Chester, Pennsylvania. These internships contributed to his understanding of client relations and digital marketing strategies.