Daniel Ackermann ⚾️
About Daniel Ackermann ⚾️
Daniel Ackermann is the Director of Demand Generation at Refine Labs, where he has worked since 2022. He has held various marketing leadership roles at companies such as Entelo, ProQuo AI, and RebelMouse, focusing on aligning marketing strategies with revenue goals and utilizing data-driven approaches.
Current Role at Refine Labs
Daniel Ackermann serves as the Director of Demand Generation at Refine Labs, a position he has held since 2022. In this role, he focuses on developing demand generation strategies that leverage modern marketing techniques. He emphasizes aligning marketing efforts with revenue goals, ensuring that strategies are effective and measurable. His approach includes utilizing data-informed decision-making to enhance the effectiveness of demand generation initiatives.
Previous Experience at Entelo
Prior to his current role, Ackermann worked at Entelo as the Director of Demand Generation for 10 months in 2021. His responsibilities included executing marketing strategies tailored to modern buying behaviors. This position allowed him to refine his skills in demand generation and further develop his expertise in aligning marketing with business objectives.
Career Background at RebelMouse
Ackermann has a significant history with RebelMouse, where he held multiple roles. He served as the Director of Demand Generation for 2 months in 2016, then transitioned to Head of Marketing from 2016 to 2018, and later became the Chief Growth Officer from 2018 to 2020. His tenure at RebelMouse involved developing cohesive marketing strategies that aligned with company growth and revenue targets.
Education and Expertise
Daniel Ackermann earned a Bachelor of Science degree in Ceramic and Materials Engineering from Rutgers University, where he studied from 1999 to 2003. His educational background provides a strong foundation for his analytical approach to marketing. Ackermann's expertise includes utilizing strategy and research to execute effective marketing tailored to modern buying behaviors.
Experience at Panasonic Industrial Devices
Ackermann's career began at Panasonic Industrial Devices Sales Company of America, where he held various positions over six years. He started as a Product Specialist from 2004 to 2008, then served as a Senior Product Marketing Specialist from 2008 to 2014, and later as a Content Marketing Manager from 2014 to 2016. This experience equipped him with a comprehensive understanding of product marketing and content strategy.