Crystal Smith
About Crystal Smith
Crystal Smith is a Digital Account Manager at Neptune Retail Solutions, with a background in broadcast journalism and integrated marketing. She has held various roles in the media industry, including positions at Discovery Inc and NBC Sports Chicago, and has a strong academic foundation from the University of Illinois and Northwestern University.
Current Role at Neptune Retail Solutions
Crystal Smith has been serving as a Digital Account Manager at Neptune Retail Solutions since 2021. In this role, she is responsible for managing digital accounts and developing strategies to enhance client engagement and satisfaction. Her work is based in Chicago, Illinois, where she has been contributing to the company's digital initiatives for three years.
Previous Experience in Digital Account Management
Prior to her current position, Crystal worked as a Digital Account Specialist at Discovery Inc from 2019 to 2021. In this capacity, she focused on managing digital accounts and supporting various digital marketing efforts. Her experience in this role contributed to her expertise in digital account management.
Background in Broadcast Journalism
Crystal studied Broadcast Journalism at the University of Illinois Urbana-Champaign, where she earned a Bachelor of Science degree from 2009 to 2013. She also completed a minor in Communications. During her time at the university, she was a member of the Women's Division 1 Golf Team, demonstrating her commitment to both academics and athletics.
Career Progression in Media and Broadcasting
Crystal's career in media began with her role as an Assistant Writing Editor at Illio Yearbook from 2011 to 2013. She then transitioned to Weigel Broadcasting, where she worked as a Sales Assistant and Associate Producer of Sports Programming from 2013 to 2015. Following this, she served as a Sales Planner at NBC Sports Chicago from 2015 to 2019, gaining valuable experience in sales and programming.
Advanced Education in Integrated Marketing
Crystal pursued further education at Northwestern University, where she studied Integrated Marketing and Communications. She completed her Master of Science degree from 2016 to 2018. This advanced education has equipped her with a deeper understanding of marketing strategies and communications.