Deepti Tiku
About Deepti Tiku
Deepti Tiku serves as the Director of Marketing at Ridecell, where she oversees various aspects of business operations, including marketing and partnerships with notable organizations. She has a diverse background in marketing and project management, with experience at several companies and institutions across different countries.
Work at Ridecell
Deepti Tiku serves as the Director of Marketing at Ridecell, a position she has held since 2016. In this role, she is involved in the comprehensive management of various business functions, including consumer applications, fleet management, demand and supply analytics, marketing, customer relationship management (CRM), and payment systems. Her contributions have been pivotal in establishing partnerships with notable organizations such as BMW, SouthWest Transit, 3M, UC Berkeley, and UCSF.
Education and Expertise
Deepti Tiku has a strong educational background, having studied at Stanford University Graduate School of Business from 2014 to 2015 as a Sloan Fellow in the Stanford MSx Program. She also holds a Bachelor of Pharmacy from the University of Mumbai, completed between 1995 and 1999, and a degree in Business Administration with a focus on Marketing from the same university, which she pursued from 1999 to 2001. Her expertise includes integrating ride-sharing, car-sharing, and fixed route services to develop multi-dimensional mobility services.
Professional Background
Before her tenure at Ridecell, Deepti Tiku held several significant positions in various organizations. She worked at Imrb International as a Project Director from 2003 to 2006 in India. Following that, she served as the Director of Marketing at Wittyparrot for three months in 2015 in Cupertino, California. Additionally, she spent four years at Standard Chartered Bank in the United Kingdom, where she held roles as Head of Consumer Marketing Services and Senior Marketing Manager. She also worked as a Market Research Consultant for Asics America from 2014 to 2015 in Irvine, California, and as a Relationship Manager at HDFC Bank from 2001 to 2003 in Bombay, Maharashtra.