Alice (Ali) Blais, Ms
About Alice (Ali) Blais, Ms
Alice (Ali) Blais is a Senior Lifecycle Marketing Manager at RingCentral, where she has worked since 2022. She has extensive experience in marketing roles across various companies, including eBay and Nordstrom, and holds a Master's degree from Northwestern University.
Work at RingCentral
Alice Blais currently serves as the Senior Lifecycle Marketing Manager at RingCentral, a position she has held since 2022. In this role, she focuses on enhancing customer engagement through strategic marketing initiatives. Prior to her current position, she worked at RingCentral as a Lifecycle Marketing Manager from 2020 to 2022. Her experience at RingCentral includes developing and optimizing marketing campaigns aimed at improving customer retention and satisfaction.
Previous Experience in Marketing
Alice Blais has extensive experience in marketing, having held various roles at notable companies. She worked at eBay in multiple capacities, including Lifecycle Marketing Manager for Global CRM from 2017 to 2019 and Loyalty Marketing Manager for eBay UK from 2015 to 2017. Additionally, she served as a Marketing Consultant at Wells Fargo from 2006 to 2010, where she focused on client insights. Her diverse background includes roles at Electronic Arts as a Digital Marketing Manager and at Nordstrom as a Program Manager.
Education and Expertise
Alice Blais holds a Master's degree from Northwestern University and a Bachelor's degree from the University of Southern California. Her educational background supports her advanced skills in customer segmentation and her expertise in managing programs that enhance customer experience and brand loyalty. She is passionate about testing and optimizing marketing campaigns to drive growth.
Skills and Abilities
Alice possesses strong abilities to leverage data effectively, translating insights into actionable marketing strategies. She demonstrates a creative and customer-focused approach in leading integrated marketing initiatives. Her experience includes successfully partnering with management and teams across various geographical locations, showcasing her ability to work collaboratively in diverse environments.