Will Buck
About Will Buck
Will Buck is a Supervisor of Brand Management - Action at Riot Games, where he has worked since 2019. He has over eight years of experience in the video games industry, including previous roles at King and Ubisoft.
Work at Riot Games
Will Buck has been employed at Riot Games since 2019, serving as Supervisor of Brand Management for the Action portfolio. His role focuses on managing brand strategies specifically for the Action games in Northern Europe. This position has allowed him to leverage his extensive experience in the video game industry to enhance brand visibility and engagement.
Previous Experience in Brand Management
Before joining Riot Games, Will Buck worked at King as a Global Brand Manager from 2017 to 2019. In this role, he was responsible for overseeing brand initiatives and strategies on a global scale. Prior to his tenure at King, he was employed at Ubisoft as a Junior Brand Manager from 2013 to 2017, where he contributed to brand management efforts in the gaming sector.
Background in Esports
Will Buck has a background in competing in professional esports tournaments for over 8 years. This experience in esports has provided him with a unique perspective on the gaming industry and has likely influenced his approach to brand management within the sector.
Education and Expertise
Will Buck studied at Mayflower High School from 2009 to 2012. His educational background, combined with over 8 years of experience in the video games industry across Console, PC, and Mobile platforms, has equipped him with a solid foundation in brand management and marketing strategies.