Shawn Rosenberger
About Shawn Rosenberger
Shawn Rosenberger is a Brand Design Director with extensive experience in brand strategy and design. He has held key positions at notable companies including Industrial Light & Magic, THERMOSTAT, and Rocket Lawyer, where he has significantly contributed to brand initiatives and marketing strategies.
Current Role at Rocket Lawyer
Shawn Rosenberger serves as the Brand Design Director at Rocket Lawyer, a position he has held since 2023. In this role, he is responsible for overseeing brand design initiatives and ensuring alignment with the company's strategic vision. His leadership focuses on integrating new brand, product, and partnership initiatives with existing campaigns, enhancing the overall brand presence.
Previous Experience at Rocket Lawyer
Prior to his current role, Shawn Rosenberger worked at Rocket Lawyer as the Brand Design Manager from 2019 to 2023. During this time, he led the development of a new annual membership that achieved a conversion rate up to four times higher with minimal marketing efforts. He also initiated the creation of marketing design systems and templates for lifecycle marketing and employee benefits sales teams.
Career Background in Design
Shawn Rosenberger has an extensive background in design, having worked at several notable companies. He was a Senior Designer at Industrial Light & Magic from 2000 to 2001 and at Constellation Brands from 2001 to 2002. He served as Design Director at Turner Duckworth from 2002 to 2008 and as Creative Director at THERMOSTAT from 2008 to 2019. His diverse experience has contributed to his expertise in brand design.
Education and Professional Development
Shawn Rosenberger studied Graphic Design at California Polytechnic State University-San Luis Obispo, where he earned a Bachelor of Science degree from 1995 to 1998. He furthered his education by taking a Strategic Brand Management class at the University of California, Berkeley in 2021, which lasted for two months. This educational background supports his professional roles in brand design.