Rokt
Rokt is a company that enhances e-commerce revenue and customer acquisition through targeted solutions, while fostering an inclusive workplace with a strong focus on diversity across various dimensions.
Company Overview
Rokt is a company dedicated to creating a workplace where employees feel valued, included, and empowered to succeed. The organization places a strong emphasis on Equity, Diversity, and Inclusion (EDI), ensuring that every employee is heard and fairly treated. Rokt's efforts extend globally, serving customers across 15 countries.
Equity, Diversity, and Inclusion Committee
Rokt's EDI Committee focuses on five pillars of diversity: Gender equality, LGBTQ+ members, racial diversity, cultural diversity, and socio-economic background diversity. This committee is instrumental in ensuring that all employees are fully heard and fairly treated. The company's commitment to these values is reflected in its structured programs and initiatives.
Employee Resource Groups
Rokt offers Employee Resource Groups (ERGs) that provide safe spaces for employees to share personal experiences and offer perspectives on community issues. These groups are part of Rokt's commitment to fostering an inclusive environment, promoting a culture where everyone feels respected and empowered.
Products and Solutions
Rokt offers a range of solutions aimed at helping businesses grow their revenue and acquire new customers. Key products include Rokt Ecommerce, which helps increase revenue from websites, and Rokt Ads, which focuses on acquiring customers at scale. Additionally, AfterSell by Rokt drives additional revenue on Shopify, further enhancing the company's ecommerce capabilities.
Global Customer Base
Rokt serves a diverse and global customer base, with clients spanning 15 countries. The company's solutions are designed to help these businesses grow their revenue, scale customer acquisition, and deepen relationships with existing customers, tailoring strategies to meet the unique demands of a global marketplace.
Partnership with Oracle Red Bull Racing
Rokt partners with Oracle Red Bull Racing, leveraging this collaboration to enhance brand visibility and align with a globally recognized entity. This partnership underscores Rokt's commitment to excellence and its strategic approach to market positioning.