Rene Pérez
About Rene Pérez
Rene Pérez serves as the Senior Sales Director for Financial Services Advertising at Rokt, having previously held key positions at notable organizations such as the Financial Times and Insider, Inc.
Current Role at Rokt
Rene Pérez serves as the Senior Sales Director for Financial Services Advertising at Rokt. He has held this position since 2023, contributing to the company's strategic initiatives in the financial services sector. His role involves overseeing advertising sales and developing relationships with key clients to enhance Rokt's market presence.
Previous Experience in Advertising Sales
Prior to his current role, Rene Pérez accumulated extensive experience in advertising sales across various organizations. He worked as an Account Director at Insider, Inc. from 2021 to 2023, focusing on financial services ad sales. Before that, he spent five years at Financial Times as Account Director for U.S. and Latin America B2B advertising sales from 2016 to 2021. His earlier roles include serving as an Account Executive at the Council on Foreign Relations and as a Membership & Sponsorship Account Executive at the Clinton Global Initiative.
Educational Background
Rene Pérez studied at IESE Business School, where he gained insights into business management and leadership. He also attended St. John's University, further enhancing his educational foundation. This academic background supports his expertise in sales and marketing within the financial services industry.
Early Career Development
Rene Pérez began his career as a Marketing & Communications Assistant at ANC from 2010 to 2012. This role provided him with foundational skills in marketing and communications, which he later applied in his various sales positions. His early experiences contributed to his understanding of the advertising landscape.